Marriott Bonvoy's Exclusive F&B Program
“Monday Madness” is the program for customers to discover delicious dining and appetizing offers in Vietnam & Thailand with Marriott Bonvoy members! With a wide variety of world-class restaurants and casual cafés showcasing fine flavors from all around the globe , every diner can satisfy their culinary cravings.
Especially for this program social displays, Chiic Digital has created a great branding design for ‘Monday Madness’ which is applied for all individuals of Marriott Bonvoy in Thailand and Vietnam such as JW Marriott Phu Quoc Emerald Bay Resort & Spa, The Athenee Hotel Bangkok, etc.
Inspired by the Polaroid style , the designer smartly used the thin line border throughout the program to highlight the main subject of the image, as well as the key message of the program ‘Monday Madness’ in an elegant way. Besides, we have chosen words font Aldine for the main title ‘MONDAY MADNESS’ for keeping it outstanding, and font Swiss for sub-elements. By these all aims in branding design, this theme is suitable for all platforms & for all styles of photos including food photos, lifestyle photos, even interior photos. Furthermore, our desire to create this theme is bringing the audience eye relaxing to get their joy and their attention to this exclusive F&B program of Marriott Bonvoy.
This branding design project includes these categories below.
In this project ‘Monday Madness’ of Marriott Bonvoy, we've created this key visual which can be flexibly applied for all formats/ sizes of social media's post, such as 1:1, 4:5, etc in all layouts of Facebook pages. This design style of ‘Monday Madness’ can get the audiences' eye attachment and reach more attention from the readers because of its elegance.
Besides, we have chosen word font Aldine for the main title ‘MONDAY MADNESS’ for keeping it outstanding, and elegant font Swiss for sub-elements for audiences' eye relaxing to get their joy and their attention to this exclusive F&B program of Marriott Bonvoy.
With the flexibility in our design style, Chiic Digital also created the landing page for this program on the website. This display has been designed with the aim to attach the attention of audiences, as well as help them transfer from page to page easily and get efficient information from this F&B program.
Check it out: marriottbonvoyasia.com/R+B/local-discount/Food-and-Beverage-Promotions-Vietnam
DIGITAL SIGNAGE & POSM
Apart from those categories of displaying, Chiic Digital made these digital signage, too. They are brought to the entrance of all JW Hotels which are promoting ‘Monday Madness’ to provide public program information, convey internal communication to enhance brand recognition for customers who are attaching them.
Director: Chou Ng
Account Manager: Rosalie Dinh
Art Director: Quang Than
Producer: Nam Nguyen
Designer: Felix Truong
Editor: Thao Truong